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UC Drops its New, Much-reviled Logo

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UC logo

The old seal of the university and new logo.

(LA Times)–

Responding to a online wave of revolt against the sculptural design, university officials announced Friday that they are suspending further use of the logo.

“While I believe the design element in question would win wide acceptance over time, it also is important that we listen to and respect what has been a significant negative response by students, alumni and other members of our community,” Daniel M. Dooley, UC’s senior vice president for external relations, said in a statement Friday morning.

Read more at LA Times.com.

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