A battle royale of clipping and chewing in the name of a Doritos Super Bowl commercial contest.
The participants a group trying to raise money for the Real Life Church youth group. At stake – $1 million.
Marvel Comics and Doritos teamed up to launch the contest, something Sean Marshall and company knew they had to enter.
They had four days to come up with the idea that has retained its place in the top 10 best, and received views all over the world. Dad shot it, Sean ate the chips and Caleb had the unfortunate haircut.
This did it all for a future theater for kids, complete with green screen and bleacher seating at their church in Natomas.
Sadly, they didn’t make it to the finals, and didn’t win, but they gained so much more.
Real Life Church gained a bit of notoriety around the globe with online views, as did their cause.
They are already thinking next year, though Caleb Sanders notes that someone else’s hair will get cut.