Nissan to Sell Limited Edition Sports Car for $1.1 Million

Alfonso Albaisa, global design director, Nissan Motor Co., Ltd., at the U.S. debut of Nissan's one-of-a-kind, $1 million GT-R50 at The Rolex Monterey Motorsports Reunion on Saturday, Aug. 25, 2018, in Salinas, Calif.

The Nissan GT-R sports car is already expensive, with a starting price of about $100,000. But, for those who want something truly special, Nissan has announced it will make production versions of the Nissan GT-R50, a radically different looking GT-R with a body created by Italy’s Italdesign, for a starting price of €990,000, or about $1.1 million.

The GT-R50 was first revealed as a concept car, but the reaction was so positive that the company has decided to make just 50 of them available to the public. While the original GT-R50 prototype was displayed in a gray and gold color scheme, buyers of these 710 horsepower production cars will be able to select any colors they like.

The timing of the announcement is somewhat awkward for Nissan. Nissan’s chairman, Carlos Ghosn, and the Nissan corporation itself were indicted Monday by Japanese prosecutors for greatly understating Ghosn’s compensation. Production of the GTR-50, created in celebration of the GT-R’s 50th anniversary in 2019, had just been confirmed the weekend before. The car also celebrates the 50th anniversary of Italdesign in 2018.

The first GT-R was introduced in 1969 as a high performance version of Nissan’s Skyline coupe. Today’s Nissan GT-R is an entirely separate car from the Skyline.

The GT-R is Nissan’s performance “halo car,” a role similar to the one the Corvette plays for Chevrolet. It is a rolling advertisement of the company’s performance engineering capabilities. With all-wheel-drive, a powerful turbrbocharged V6 engine, and a quick-shifting six-speed automatic transmission the GT-R has a top speed of close to 200 miles an hour. Nissan GT-R engines, not just ones intended for use in the GT-R50, are produced in a factory in Yokahama, Japan. Each is made by a separate individual whose signature is affixed to the engine.

The engine in the GT-R50 will be stronger than that in other GT-Rs. It will have larger turborchargers, more robust engine parts and a reinforced transmission to handle the additional 110 horsepower the car is capable of producing compared to the next most powerful version. The body, handbuilt in Italy, is entirely different from the factory-produced GT-R. It has what Nissan designer Alfonso Albaisa referred to as a “car within a car” appearance. Sections in both the front and the back look as if they’re emerging from within the rest of the car.

Turin-based Italdesign was founded in 1968. The company and its founder Giorgetto Giugario, are famous for work on such cars as the DeLorean DMC-12, the original Volkswagen Golf and the Maserati Bora. Now controlled by Volkswagen subsidiary Lamborghini, Italdesign recently offered its own limited production supercar, the $1.7 million Italdesign Zerouno. In 2017, Italdesign also showed an autonomous flying concept vehicle created in cooperation with Airbus.

The 50 Nissan GT-R50’s will be built and delivered to customers in 2019 and 2020.

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