LAKE TAHOE —
The drought continues to hurt Lake Tahoe’s tourism industry.
Sugar Bowl is the latest ski resort to close down early due to a lack of snow fall.
Skiers at the resort told FOX40 if the ski season is getting shorter and shorter, the lift prices at Sugar Bowl should be shrinking as well.
“It was 95 dollars (for a lift ticket today) and they only got two lifts running right now, so half price would be even more than they should charge right now,” said snowboarder Kellin Garvatt from Roseville.
While the resort couldn’t speak to its pricing next year, a spokesperson told FOX40 season passes will get skiers and boarders more access in the 2015/2016 season.
“We’re going to be adding more partnerships with other resorts and just more value add,” said Peter Avedschmidt, Sugar Bowl’s Marketing Sales Manager.
Disappointing snowfall has left the resort no choice but to close at one of the earliest dates in its history.
“The season started out really well. Luckily we got enough storms to hang on until now. Then it’s time to close. Conditions got a little deteriorated,” Avedschmidt said.
Pitr Conroy from Sebastopol said he got good use out of his season pass, coming up to Sugar Bowl about 20 times.
But he feels the resort is giving up too soon.
“It’s March 22. You don’t close Sugar Bowl on March 22. They say they’re closing but what if we get some more snow?” Conroy asked.
Others season ticket holders feel the lack of snow wasn’t the resort’s fault. They like the inter-resorts deal that allows them to still use their pass at Squaw Valley and Alpine Meadows.
“Oh yeah, (I got my money’s worth). My pass only cost $400, I got 14 days (in this season), 100 bucks a day, do the math,” said Tim Fergon from Sunnyvale.
In order to stay afloat in the off season, the resort will be hosting weddings and kids camps this summer.
But what worries everyone is what next season will be like.
“I remember just a few years back we were driving up here with 15 foot snow walls on both sides of the road. So this is obviously a little bit concerning,” Garvatt said.
“It’ll be like road warrior next year. We’ll be fighting for water,” Fergon said.